Volkswagen outlines 2017 model launches in annual roadmap
Volkswagen’s 2017 product plan includes the new Polo, T-Roc crossover, next-generation Touareg and region-specific models for key global markets.
Volkswagen has detailed its 2017 product rollout, confirming the launch schedule for several key models as part of its “Transform 2025+” strategy, with a focus on both electrification and immediate market introductions.
New Polo to debut in June
The sixth-generation Polo is set for a June 2017 reveal, with Volkswagen promising full specifications and an online presentation. The Polo remains a core product for the brand in Europe and other global markets, and this new version is expected to bring updated design and technology in line with Volkswagen’s latest direction.
T-Roc crossover enters production
Volkswagen’s new T-Roc, a compact crossover positioned below the Tiguan, will enter production in August 2017 at the Palmela plant in Portugal. The model targets the growing demand for compact SUVs in Europe. While the T-Roc is also planned for North America, deliveries there are not expected before 2019.
Touareg and regional models
Volkswagen’s SUV flagship, the next-generation Touareg, will start assembly in November 2017 at the Bratislava plant in Slovakia. The public debut is expected at the Frankfurt Motor Show in September. The roadmap also highlights the Virtus, a Polo-based sedan for South America, and a new Jetta for North America, underlining Volkswagen’s regional product approach.
Arteon and other launches
The Arteon, Volkswagen’s new European flagship, has already been unveiled and will join the range this year. The company’s 2017 plan mixes global and market-specific models, with further details expected as each launch approaches.
- Volkswagen Polo (6th generation), global markets, June 2017 reveal
- Volkswagen T-Roc, European production starts August 2017, North America from 2019
- Volkswagen Touareg (next generation), European assembly from November 2017
- Volkswagen Arteon, already unveiled for Europe
- Volkswagen Virtus, Polo sedan for South America
- Volkswagen Jetta, new model for North America



