Dacia Lodgy Commercial Video Highlights Space and Value
Dacia has released its first promotional video for the Lodgy, focusing on the MPV's spacious interior and practical features following its Geneva launch.
Dacia has published its first official commercial for the Lodgy, the brand’s new budget MPV, following the model’s public debut at the 2012 Geneva Motor Show. The video campaign puts the spotlight on the Lodgy’s interior space and flexible seating, key selling points for the Romanian manufacturer’s latest family car.
Lodgy targets families with space and versatility
At 4.5 metres long, the Dacia Lodgy is designed to compete in the compact MPV segment, offering a choice of five or seven seats. The commercial emphasises the model’s practicality, showing the boot capacity that ranges from 207 litres with all seats in place up to 827 litres in five-seat configuration. With the rear seats folded, total luggage space increases to 2,617 litres, making it one of the most spacious options in its class at this price point.
The Lodgy’s cabin, highlighted in the video, features improvements over other Dacia models such as the Sandero, Logan and Duster. Buyers can expect a 7-inch touchscreen navigation system, Bluetooth connectivity, radio, USB and AUX inputs, and steering wheel controls. These features are part of Dacia’s push to offer more value without straying from its budget roots.
Engine options and market position
The Lodgy is offered with a 1.2-litre turbocharged petrol engine producing 115 horsepower, a 1.6-litre petrol with 85 horsepower, and two versions of the 1.5 dCi diesel, rated at 90 and 110 horsepower. These engines are shared with other Renault and Dacia vehicles, keeping running costs low and reliability proven. The commercial does not focus on performance, instead reinforcing the Lodgy’s appeal as an affordable, spacious family car.
The Lodgy enters a competitive segment, targeting buyers prioritising space and value. Dacia’s approach is clear: highlight practical features and affordability, rather than luxury or performance. The new video supports this positioning, aiming to attract families and budget-conscious buyers looking for maximum versatility from a new car.
- For more details on the Lodgy’s launch and specifications, see
- Dacia Lodgy MPV revealed ahead of 2012 launch
