Volkswagen Sets US Price for Beetle Fender Edition at $24,440
The 2013 Beetle Fender Edition arrives in US showrooms with unique styling, Fender-branded audio, and a choice of two engines, starting at $24,440 before destination.
Volkswagen of America has announced pricing for the 2013 Beetle Fender Edition, a special model designed to appeal to music enthusiasts and those seeking a unique twist on the classic Beetle. The Beetle Fender Edition arrives in US showrooms with a starting price of $24,440 for the 2.5-litre five-cylinder version equipped with a five-speed manual gearbox. This edition is the result of a collaboration with Fender, the iconic musical instrument manufacturer, and brings several exclusive features to the Beetle lineup.
Volkswagen Introduces the Beetle Fender Edition
Engine Options and Pricing Details
Buyers can choose between two engine options. The base 2.5-litre five-cylinder engine delivers 170 horsepower, while those seeking more performance can opt for the 2.0-litre TSI turbocharged four-cylinder engine, which produces 200 horsepower. The standard 2.5-litre model with a five-speed manual transmission is priced at $24,440. For those preferring an automatic, the six-speed version is available at $25,540. The turbocharged 2.0T models start at $28,130 with a six-speed manual gearbox and $29,200 with Volkswagen's DSG dual-clutch automatic transmission. All prices are before a $795 destination charge.
The 2.5-litre Fender Edition is based on the Beetle with Sunroof trim, while the 2.0T version builds on the Beetle Turbo with Sunroof and Sound specification. This means both models come well-equipped, but the Fender Edition adds several unique touches that set it apart from other Beetle variants.
Distinctive Features of the Fender Edition
The Beetle Fender Edition is distinguished by a number of exclusive features, both inside and out. The most notable is the inclusion of the Fender Premium Audio System as standard equipment. This system features a 10-channel amplifier delivering 400 watts to nine speakers and a subwoofer, offering a high-quality audio experience tailored for music lovers. The dashboard is finished in a sunburst pattern inspired by classic Fender guitars, complete with the Fender badge, creating a visual link to the brand’s musical heritage.
- Fender Premium Audio System with a 10-channel amplifier and 400 watts of power
- Sunburst-style dashboard with Fender badge
- Bi-Xenon headlights with LED daytime running lights
- 18-inch ‘Disc’ alloy wheels
- Brushed chrome mirror caps
- Deep Black Pearl Metallic paint
- Fender badging on the exterior
The exterior of the car is finished in Deep Black Pearl Metallic paint, complemented by brushed chrome mirror caps and Fender badging on the sides. The 18-inch “Disc” aluminium-alloy wheels add to the car’s distinctive presence. Bi-Xenon headlights with LED daytime running lights are also standard, giving the car a modern touch while maintaining its retro-inspired look.
Inside, the Turbo models are fitted with sport seats upholstered in V-Tex leatherette with unique cloth inserts, enhancing both comfort and style. Both engine variants include the same Fender-inspired dashboard and premium audio system, ensuring that the special edition’s musical theme is present throughout the cabin.
Position in the Beetle Range
The Fender Edition is positioned as a distinctive offering within the Beetle range, sitting above the standard models but below some of the more performance-oriented or limited-run editions. Its emphasis on unique styling and high-spec audio makes it an attractive option for buyers looking for a Beetle with added character and features. The Fender Edition is available alongside other special models such as the Beetle GSR Limited Edition and the Beetle Classic, each catering to different tastes within the Beetle community.
Volkswagen’s decision to collaborate with Fender for this edition highlights the brand’s ongoing efforts to offer special editions that appeal to niche audiences. The Beetle Fender Edition stands out for its combination of upgraded audio, distinctive trim, and choice of engines, targeting those who want something more individual than the standard Beetle. The car is available to order now at Volkswagen dealerships across the United States.
Summary of Features and Pricing
| Model | Engine | Transmission | Price (excl. destination) |
|---|---|---|---|
| 2.5L Fender Edition | 2.5L five-cylinder (170 hp) | 5-speed manual | $24,440 |
| 2.5L Fender Edition | 2.5L five-cylinder (170 hp) | 6-speed automatic | $25,540 |
| 2.0T Fender Edition | 2.0L turbocharged four-cylinder (200 hp) | 6-speed manual | $28,130 |
| 2.0T Fender Edition | 2.0L turbocharged four-cylinder (200 hp) | 6-speed DSG automatic | $29,200 |
