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Volvo Sets 2014 V60 Sportswagon US Price at $35,300

Volvo has confirmed the 2014 V60 Sportswagon will start at $35,300 in the US, offering three engine options and a well-equipped standard trim.

By Editorial Desk Updated
2014 Volvo V60 R-Design Sportswagon
2014 Volvo V60 R-Design Sportswagon CEFICEFI / CC BY-SA 3.0

Volvo has announced that the 2014 V60 Sportswagon will go on sale in the United States with a starting price of $35,300 for the entry-level model. This marks the return of a Volvo estate to the US market after a hiatus, as the company aims to attract buyers seeking a premium wagon with a European badge.

The base V60 Sportswagon comes equipped with features expected in a premium estate. Standard equipment includes Shimmer Graphite trim, textile upholstery, Bluetooth, USB and AUX connectivity, dual-zone climate control, power front seats and a moonroof. Volvo is positioning the car as a practical yet upmarket alternative to SUVs and crossovers, with the intent to appeal to drivers who value the combination of space, comfort and driving dynamics.

Engine options and drivetrains

Three engines are available for the US-market V60. The entry-level unit is a 2.0-litre T5 Drive-E four-cylinder, producing 240 horsepower and 258 lb-ft of torque, paired with an eight-speed automatic gearbox and front-wheel drive. The mid-range option is a 2.5-litre T5 five-cylinder, delivering 250 horsepower and 266 lb-ft, mated to a six-speed automatic and all-wheel drive. Topping the range is a 3.0-litre T6 six-cylinder, offering 325 horsepower and 354 lb-ft of torque, also with a six-speed automatic and all-wheel drive.

2014 Volvo V60 Sportswagon US Engine Lineup
EnginePower (hp)Torque (lb-ft)TransmissionDrivetrain
2.0-litre T5 Drive-E (I4)2402588-speed automaticFWD
2.5-litre T5 (I5)2502666-speed automaticAWD
3.0-litre T6 (I6)3253546-speed automaticAWD

The range gives buyers a choice between efficiency and performance, with the Drive-E engine targeting lower emissions and improved fuel economy, and the T6 providing the strongest acceleration for those seeking a sportier drive. Volvo has also launched its new Drive-E powertrains in the US alongside the V60, aiming to modernise its line-up and meet tightening US emissions standards. For more on the Drive-E range, see Volvo launches Drive-E powertrains in US with S60, V60 and XC60.

Position in the US market

Volvo's decision to bring the V60 Sportswagon to the US comes as other European brands scale back their estate offerings in favour of crossovers and SUVs. By pricing the V60 from $35,300, Volvo positions it against the likes of the Audi A4 Allroad and BMW 3 Series Sports Wagon, both of which command a premium for all-wheel drive and higher trim levels. The V60’s standard equipment list is intended to keep it competitive in value terms, while the range of engines and drivetrains allows it to cater for both efficiency-minded buyers and those seeking performance.

Full pricing for higher trim levels and optional packages had not been announced at the time of launch, but Volvo confirmed that the base model would be well specified. The US launch of the V60 is part of Volvo’s wider plan to refresh its model range, with more new-generation cars expected from 2014 onwards. For further context on Volvo’s product strategy, see Volvo plans new-generation model range from 2014.

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